PETTY FINALLY ON 60 MINUTES
By AL PEARCE ColumnistDaily Press
After a 10-month delay and major editing, CBS-TV plans to broadcast its much-publicized feature on NASCAR star Richard Petty as part of Sunday night's 60 Minutes.
December 15, 1989
The segment originally was scheduled for last February on the Sunday before the Daytona 500. Reporter Diane Sawyer had spent several weeks with Petty and his crew and the network had promoted the feature as the beginning of its Speed Week coverage.
But CBS chose to shelve the story when Sawyer defected to ABC-TV several weeks before the story was scheduled for airing.
There was immediate speculation that the entire piece would be scrapped. Later, talk surfaced that the network would run an edited version.
Finally, executives decided to reshoot much of the story. They dispatched Harry Reasoner to Darlington to spend Labor Day weekend with Petty and his team.
The revised piece will include footage of Petty racing, spending time at home and in the shop, with fans and on the road. It also will examine how large corporations now use motorsports for marketing and advertising.
60 Minutes will air Sunday night at 7:00 on WTKR, Channel 3. It will be broadcast in its entirety, even if the pro football doubleheader runs long.
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