He actually had a broken leg, but drove the next Sunday at Talladega, then had the leg operated on. Remember in his rookie year he broke both collarbones at Pocono and came to while he was in a med-evac helicopter. Said he thought he was on his way to heaven when he awoke. David Pearson climbed into Dale's car the next week at the Southern 500 and scored the last win of his illustrious career in that Rod Osterlund ride.
I'm not familiar with the bruised heart you mention, but then Dale wasn't one to let on to any injury or health issue. That particular one is new to me. After having looked it up, however, doctors speculated that he might have a bruised heart after a 1996 Talladega crash.
I have not seen this advertisement but I am shocked to learn it is actually running somewhere. What the sanctioning body did to Tim Richmond is reprehensible. If there was a Tim Richmond Estate, they should have an injunction filed against NASCAR to prevent continuing airing of this ad. BZF should be very familiar with such actions considering the ongoing saga of the divorce proceedings. There is, apparently, no limit to the depths of disgust that NASCAR will allow to accomplish its mercenary purposes.
Tim