Dave Fulton
Wrangler Jeans Dale Earnhardt Promo Poster
We distributed customized posters to our Wrangler Jeans retailers in specific race markets as part of our "Dale Earnhardt - He's One Tough Customer" ad campaign. This poster is from 1982 and highlights Darlington's Labor Day weekend Southern 500. Remember when there was a Labor Day weekend Southern 500?
I have one of these. Still is cool. I wish Labor Day was still about Darlington.